Questions we get a lot.

It depends on the type of video, but most of our work runs between $2,500 and $25,000 or more. Studio-based pieces like interviews and testimonials start around $2,500 and can climb toward $10,000. Brand films, the documentary-style stories we're known for, usually start closer to $8,000 and easily reach $25,000 or more. We sit between the freelancer charging a thousand bucks and the six-figure Super Bowl spot. The better question is what the right video is worth to you: if your ideal client sees it and hires you, what's that worth? Tell us a budget range and we'll point you to the right solution, even if that's another studio that fits your number better.

Because we start with the story, not the camera. Plenty of people can shoot a good-looking video. The harder work is figuring out what story is actually worth telling, getting your whole team aligned on it, and building a video that does a job instead of sitting on a shelf. That's where most of our time goes, and it's why our videos tend to work.

Most projects come with two rounds of revisions. The planning we do up front usually makes that more than enough. If you want more, we're glad to do them, and we'll give you the cost ahead of time so there are no surprises.

Yes, and at no extra charge. Every bit of footage that doesn't make the final cut is yours, delivered on a drive or in the cloud. It's some of the most valuable content you'll walk away with, since you can cut it into outtakes and short social clips long after we wrap. Most companies charge for this or don't offer it at all, so it's worth asking anyone you hire.

Start with a call. Tell us what you're working on, and we'll ask some questions and tell you honestly what we'd make in your shoes. No pressure and no pitch deck. If it's a fit, we'll talk about whether a Storyline Workshop makes sense or whether we can head straight into production.

Most projects run 4 to 8 weeks from the kickoff call to final delivery, depending on scope. We can usually start production within a week or two of a signed contract, and we've pulled off same-week and even same-day edits when the moment called for it. The most common delay is feedback piling up on the client side, so we set clear deadlines for both teams to keep things moving.

No. The Storyline Workshop is optional. If your concept is locked and your team is aligned, we can go straight to filming. But if there's any fuzziness about which video to make or what it should say, the workshop is the highest-leverage place to start.

It's tied to our Storyline Workshop. We run a two-hour, $2,500 workshop with your stakeholders before any filming, dig into the purpose of the video, and walk you through our storytelling process. If you finish and feel it was a waste of time, we refund the $2,500. It's a low-risk way to find out if we're the right fit before you commit to a full production.

Anyone who has a say in the final video. That usually means whoever approves the creative and whoever approves the budget, plus the people whose story is being told. Getting those voices in the room early is what prevents the endless revision cycles later.

Brand storytelling is our specialty, getting to the soul of a brand so people feel what you're about instead of just reading about it. We also create client transformation stories, social media commercials, explainer videos, culture and recruiting videos, online course and masterclass production, and the occasional outtake reel built to make people laugh.

All kinds. Over 20+ years we've made video for national brands, universities, law firms, manufacturers, nonprofits, associations, and growing businesses, including Disney, the University of Michigan, the American Cancer Society, and Clark Hill. The through-line isn't the industry. It's whether there's a real story worth telling.

Our studio is in metro Detroit, and we'll film wherever you need us. We've lugged our gear to Spain, St. Barts, Mexico, and Alaska, among other places. When travel doesn't make sense for budget or logistics, we bring in local crew we've vetted and trust.

Yes. We rent our cyc production studio for photo and video shoots, and we have a separate upstairs loft built for recording video podcasts. Both are available to agencies, photographers, production companies, and creators.

That's most people, and it's fine. Our whole approach is documentary-style, which means we're after a real conversation, not a flawless performance. Your message matters more than your delivery, and authenticity beats polish every time. We do this all day, and getting people comfortable is part of the job.